ISU KEMISKINAN DIGITAL YANG DI HADAPI OLEH PENIAGA LUAR BANDAR DI KAWASAN SIPITANG, SABAH, MALAYSIA: THE ISSUE OF DIGITAL POVERTY FACED BY RURAL ENTREPRENEURS IN THE SIPITANG AREA, SABAH, MALAYSIA

ABSTRACT The changing economic landscape, which began to adapt to online businesses after the closing of the pasar tamuduring the Movement Control Implementation (MCO) period, has raised the issue of digital poverty, particularly among rural entrepreneurs. Although online businesses became a viable source of income during the MCO era, the decline in rural Internet usage between 2014 and 2020 demonstrates that these individuals cannot adapt to the changing economic environment. Moreover, it indirectly affected rural entrepreneurs, as the closing of the pasar Tamuhalted their income generation a... Mehr ...