Non-legislative means of consumer protection: The Dutch perspective

This report approaches the new spheres of self-regulation, soft law and deregulation in the Netherlands from both a factual and historical point of view. Using the Dutch Advertising Code as an example, the article discusses the advantages and disadvantages of self-regulation, thereby illustrating that self-regulation may even lead to greater protection of the consumer than would otherwise be achieved: the operation of the Dutch Advertising Code is not only successful, but is also more far-reaching than the draft EEC directive on misleading advertising. Self-regulation exists in many other sphe... Mehr ...