A Smoke Free Generation in Belgium

The goal of the Alliance for a Smoking Society and the Campaign "Smoke Free Generation" campaign is to create a society where every child born as of 2019 has the right to grow up in a smoke free environment and will not start smoking. To achieve this, we must further denormalise smoking, in line with the defined key-strategy of the World Health Organisation to solve the Tobacco problem with children and youngsters. Children and young people have the right to grow up healthy, including smoking, without harmful substances negatively affecting their development. Moreover, (young) children often d... Mehr ...