Waste management is still a global challenge in the 21st century. Sustainable waste management aims to minimize the amount of solid waste that goes to landfill, keep materials in use as long as possible and thus ensure a reduction in the negative environmental, social and financial impacts of consumption. Household waste management is a challenging task because of the increasing amount of waste globally and the large quantity of different materials in this waste stream. Sorting the waste at the source, the place where it is generated, is a crucial task to promote recycling and circular economy. Primary separation of municipal waste in the Republic of Serbia is determined by the law on waste management and separate collection of plastic, paper, glass and metal is foreseen. However, waste sorting is still not a popular practice in households. Waste sorting at the source presents an initial step to recycling. This paper describes the primary separation of household waste in the urban area of Šabac, which is a part of project "Supply of equipment for solid waste source separation schemes in 4 regions". The project is implemented in four regions for waste management and include a total of seventeen cities and municipalities in Serbia. With the participation of citizens, the city of Šabac has started a project of primary waste sorting in households. Households were able to pick up bins for the primary sorting of household waste, as well as brochures with instructions. In the bins, citizens separate paper, plastic and metal waste from their households, which will later be used in the recycling process. By introducing the primary selection of household waste in this way, it is expected that the rate of recycling will increase to 15% in the next 2 years. In this way, goals such as: reduction of landfilled waste, preservation of the capacity of the Srem-Mačva sanitary landfill, contribution to recycling which results in saving energy, natural resources and money, preserves the environment, which is in accordance with the ...