Understanding The Hobbit : the cross-national and cross-linguistic reception of a global media product in Belgium, France and the Netherlands

Abstract: The Hobbit franchise, as many global media products, reaches audiences worldwide. Audience members apparently consume a uniform media product. But do they? The World Hobbit Project offers a new and exciting opportunity to explore differences and similarities, for it provides us with audiences' understandings of the trilogy across languages and nationalities. In this paper we conduct a statistical analysis on differences and similarities inunderstandings of The Hobbittrilogy between Belgium, the Netherlands, and France both in what audiences do and do not feel The Hobbit films to be.... Mehr ...