Revitalising place-based commercial heritage:A Cultural Political Economy approach to the renaissance of lambic beers in Belgium

This paper studies the intricacies related to the revitalisation of commercial products that have recently been assigned with cultural heritage values in the context of post-Fordist consumption. Underpinned by a conceptual lens that combines reflections on heritage dissonance and Cultural Political Economy (CPE), the paper describes a qualitative study of lambic beers in Belgium. After being almost wiped out by the 1990s, lambic brewing has made a spectacular recovery due to a combination of global economic drivers and local sector-wide collaboration. However, the addition of cultural heritage... Mehr ...