Aligning luxury with responsibility : an in-depth study of ESG implementation and communication in Boutique Hotel

This dissertation explores integrating Environmental, Social, and Governance (ESG) concepts into the operational framework of boutique hotels, explicitly focusing on the Boardwalk Boutique Hotel in Aruba as an exemplary case study. This study used a dual investigative strategy to take inspiration from the influential frameworks proposed by Elkington (1997) and Porter and Kramer (2006). The research began with a theoretical examination and transitioned into a practical evaluation. The text examines the growing phenomenon of ESG adoption and its connection to successful communication techniques... Mehr ...