National communication strategies of the European Union: the experience of the Netherlands

On the basis of analysis of faults and achievements in communication with EU citizens and in order to overcome the "communication gap" the European Union elaborated its own communication policy where are stipulated its principles and directions of implementation. The member-states take the EU normative provisions into account and realize the set tasks considering their national requirements. In this context, the experience of the Netherlands as the country with high level of participation democracy is quite interesting.