Dutch travel agencies' employees' images and expectations of Finland as a travel destination

The objective and main research problem of the thesis was to examine Dutch travel agencies’ employees’ images and expectations of Finland as a travel destination. In addition the study was investigating what are the Dutch travel agencies’ employees’ images based on and what type of travel services would interest them in Finland. The thesis was conducted for a commissioner Green Cap Tours, which is a Finnish tour operator that focuses on sustainable travel services and aims to provide their customers experiences and tours that many of them have not had before. The Dutch travel agencies were cho... Mehr ...

Verfasser: Rahikainen, Anu
Dokumenttyp: fi=AMK-opinnäytetyö|sv=YH-examensarbete|en=Bachelor's thesis|
Erscheinungsdatum: 2021
Schlagwörter: fi=Matkailu|sv=Turism|en=Tourism| / Finland / tourist destinations / image of Finland / branding / Degree Programme of Tourism and Event Management
Sprache: Englisch
Permalink: https://search.fid-benelux.de/Record/base-26663299
Datenquelle: BASE; Originalkatalog
Powered By: BASE
Link(s) : http://www.theseus.fi/handle/10024/505498