Voters’ evaluation of (contra-)prototypical political candidates : an experimental test of the interaction of candidate gender and policy positions cues in Flanders (Belgium)

Following social psychological models of impression formation, information about candidates' policy positions shapes voters' impressions of their personal qualities (Rahn et al., 1990). This paper presents an experimental test of the impact of the inclusion of information about candidates' policy positions on the prevalence of issue competence stereotypes in Flanders (Belgium), i.e. the idea that male and female candidates have different areas of issue competence. Respondents are found to primarily base their evaluation of the presented candidates on the policy positions presented by the candi... Mehr ...