Product Testing of Indonesian Plant-based Snack Foods in Antwerp, Belgium

The European market is considered to be one of the attractive yet challenging markets for Indonesian products, due to competition, regulation and cultural differences. The commis-sioning company, Adhyata, is a local Belgian company, based in Antwerp. It, which distrib-utes Indonesian ecological products, private label Indonesian fusion sauce and Indonesian catering service. Adhyata, through its B2C brand MailysKitchen aims to introduce Indone-sian cuisine and products to the Belgian market. One of the key products is plant-based snack foods in response to the current clean eating trend. Furthe... Mehr ...