Positive Attitude Toward Alcohol Predicts Actual Consumption in Young Adults: An Ecological Implicit Association Test.

Excessive alcohol drinking, particularly among college students, is a major health concern worldwide. The implicit associations between alcohol-related concepts and affective attributes have been repeatedly postulated as a reliable predictor of these drinking behaviors. The Implicit Association Test (IAT) is considered one of the most reliable tasks for measuring these associations and their impact on actual alcohol consumption. However, the majority of these tests used verbal materials as stimuli, thus being unadapted to some categories of participants. The present study aims to develop a new... Mehr ...