Wist u dat de meeste mensen van uw leeftijd maar één keer per week alcohol drinken? - De Social Norms toegepast op 55-plussers in de grensstreek van Nederland, Duitsland en België ; Did you know that most people of your age drink alcohol only once a week? - The Social Norms applied to over-55s in the border region of the Netherlands, Germany and Belgium

peer reviewed ; People are social beings. We look at others to determine for ourselves what is normal. But the image we have of others is often wrong. Especially when it comes to alcohol. We often overestimate our unhealthy behaviour and underestimate the healthy behaviour of our peers (compared to ourselves). This difference in idea and reality is used in the SNA project in the Euregio Meuse-Rhine (EMR) described here. The starting point here is that health behaviour is determined, among other things, by social norms. SNA is a method that can be used in the context of addiction prevention (al... Mehr ...