The impact of the personalization by gender on the electoral volatility: The Belgian elections of 2014

In the end of the 20th century, the media-revolution, the rising of many non-political actors and the noneffectiveness and the hardness of traditional parties powered a new electoral behavior named the volatility. The new volatile elector is characterized by a decline in classic partisanship paired to a new electoral personalized calculation, constructed on preferential vote and candidate’s personal dimension. The link between volatility and personalization is clear: electorates who vote after candidate’s personal settings are more likely to be volatile. However, personalization may encompass... Mehr ...