Management provisions and communication in crisis: the level of preparation by ten belgian organisations ; Dispositivo de gestión y comunicación de crisis: el nivel de preparación de diez empresas belgas
Preparing organizations in order to be aware of and undergo a crisis is important due to thefact that the threshold level that triggers off a crisis has considerably decreased in the last fewyears but the cost that the crisis engenders is still growing. T he object of this research is toobserve whar happens in reality and to understand the real importance that organisations give to provision for an eventual crisis and more precisely to the communication issues that are inevitably linked to crisis. This research is not exhaustive but is centred on ten organisations,that all have the potential t... Mehr ...
Verfasser: | |
---|---|
Dokumenttyp: | Artikel |
Erscheinungsdatum: | 2010 |
Verlag/Hrsg.: |
Comunifé
|
Schlagwörter: | Comunicación de crisis / dispositivos de gestión / preparación / organizaciones / crisis communication / management provisions / preparation / organisations |
Sprache: | Spanish |
Permalink: | https://search.fid-benelux.de/Record/base-26528300 |
Datenquelle: | BASE; Originalkatalog |
Powered By: | BASE |
Link(s) : | https://revistas.unife.edu.pe/index.php/comunife/article/view/2019 |
Preparing organizations in order to be aware of and undergo a crisis is important due to thefact that the threshold level that triggers off a crisis has considerably decreased in the last fewyears but the cost that the crisis engenders is still growing. T he object of this research is toobserve whar happens in reality and to understand the real importance that organisations give to provision for an eventual crisis and more precisely to the communication issues that are inevitably linked to crisis. This research is not exhaustive but is centred on ten organisations,that all have the potential to know a crisis at a given time intheir history.As a result of studying relevant literature, a grid of indicatorshas been created so as to evaluate the level of crisis prepararíanundertaken by these ten organisations. The application of thisgrid and the discussion around its actual preparation has helped us to improve ir by adding indicators thart allow more appropriaceidentificarion of the risks connected to such issues. ; La preparación para que las empresas estén al ramo de las crisis y puedan sobrellevarlas es tanimportante como el hecho de que el nivel limite que desencadena una crisis ha disminuidoconsiderablemente duranre los últimos años; mientras que el costo que éstas generan continuaincrementando. El objetivo de esta investigación es observar qué es lo que realmenteocurre y comprender cuál es la verdadera importancia que las empresas les dan a los dispositivosde gestión de crisis y, en con c reto, a la apuesta comunicacional que está relacionadainevirablememe con la crisis. La investigación no pretende ser exhaustiva pero se enfocará endiez empresas, rodas propensas a sufrir una c risis en un momento dado de su historia.Como resultado del estudio de la literatura se ha creado una matriz de indicadores para evaluarel nivel de preparación ame las crisis de diez organizaciones. La aplicación de esta matriz y ladiscusión sobre su verdadera elaboración ha ayudado a mejorarla median re la adición de indicadoresque ...